TiVo
December 10, 2003 09:23 PM
A list of good suggestions for TiVo to use in leveraging the fanatic user-base to stay ahead of the competition.
How to Ignore Your Best Customers, the TiVo Way:In the United States, TiVo enjoys a passionate customer universe that rivals Krispy Kreme’s, yet TiVo still hasn’t made the leap to the mass-market phenomenon of customer evangelism. Why?